Topic outline

  • General

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    Welcome to WSQ TikTok Marketing!

    There are two written e-assessments, comprising of Case Study  Assessment and Practical  Performance Assessment. 

    Happy Learning! 

    At the end of this course, you should be able to:

    • Distinguish user demographics and content trends to tailor marketing strategies effectively. 
    • Develop creative strategies and engaging content using TikTok. 
    • Administer the planning and execution of TikTok marketing campaign that aligns with market requirements and user behaviour. 
    • Analyse the performance data in the TikTok campaign. 
    • Recommend possible design solutions to optimise the TikTok campaign. 

  • Learner Resources

    • resource icon
      Learner Guide File
      Not available unless any of:
      • You are a(n) Student
      • You are a(n) Non-editing Teacher
    • resource icon
      Lesson PPT Slides File
      Not available unless any of:
      • You are a(n) Student
      • You are a(n) Non-editing Teacher

  • Assessment

    • quiz icon
      Case Study Assessment Quiz
      Opened: Friday, 13 March 2026, 3:00 PM
      Closed: Friday, 13 March 2026, 7:30 PM

      Please answer ALL six questions.

      Not available unless any of:
      • You are a(n) Student
      • You are a(n) Non-editing Teacher
    • quiz icon
      Practical Performance Assessment Quiz
      Opened: Friday, 13 March 2026, 3:00 PM
      Closed: Friday, 13 March 2026, 7:30 PM

      Complete all the six questions.

      Not available unless any of:
      • You are a(n) Student
      • You are a(n) Non-editing Teacher
    • page icon
      Appeal Process Page

      You can submit the appeal by sending an email to sweeyee@asktraining.edu.sg by 17:00 within five working days from the date of completion of assessment.

      The Assessment Appeal Panel will review and decide on the submitted appeal against a Not Yet Competent (NYC) or a grade award. The panel comprises the Management, Academic and Examination Board, and an independent Adult Educator (Trainer/Assessor). An appeal costs $50, but the AAP may waive this fee at its discretion.


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